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Volkswagen Commercial Vehicles launches converter scheme for a lifetime of happy camping

Feb 10, 2021

  • Motorhome Qualification Scheme will give customers confidence in safety and quality of motorhome and camper conversions
  • Converters will have to meet a series of strict criteria to be certified
  • Volkswagen Commercial Vehicles is committed to driving standards in the growing sector
  • More than 200,000 customers started configuring their dream California and Grand California campers in 2020

Milton Keynes, UK – Volkswagen Commercial Vehicles has launched a Motorhome Qualification Scheme to give customers confidence when buying a converted Volkswagen campervan, with the market soaring in 2020.

With more families opting for remote staycations due to COVID-19 travel rules, Volkswagen Commercial Vehicles recorded a 36 per cent year-on-year increase on its campervan web pages in 2020, and more than 200,000 customers started configuring their dream California and Grand California vans. Similarly, Google search terms for campervans and motorhomes in 2020 were up 53 per cent and 41 per cent, respectively.

Volkswagen Commercial Vehicles, the only OEM to offer a true factory-built camper with the California and Grand California, has created the Motorhome Qualification Scheme to ensure high standards are followed by aftermarket converters.

The scheme represents the highest standards in the industry, with criteria for inclusion requiring converters to meet National or European Type Approval, pass the stringent National Caravan Council standards, have a three-year trading history, register on the Body Builder Database, and provide a minimum of £5 million liability insurance.

In addition, converters are committed to offering the same warranty to match the base vehicle, giving customers clarity on one term to cover maintenance of the entire vehicle. Converters who meet all the standards required by the scheme will receive official certification to use on their website and products, giving customers confidence when purchasing.

Nick Axtell, Specialist Sales Manager for Volkswagen Commercial Vehicles, said: “As the number one manufacturer of campervans, we have a duty of care to our customers to drive better industry standards across the sector, especially at a time of huge growth. The scheme recognises the converters who have made an investment in developing and selling conversions based on our products, while giving customers peace of mind when it comes to the safety and quality of any product with a Volkswagen badge on the front.”

For more details on Volkswagen Commercial Vehicles’ award-winning range of products and services, or to find your nearest Van Centre, please visit www.volkswagen-vans.co.uk.

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About Volkswagen Commercial Vehicles:
Over 60 years ago, the first Transporter arrived in the UK, creating a blueprint which others would follow: a van which gets the job done efficiently and reliably. Today, Volkswagen Commercial Vehicles offers a diverse model range – from the compact Caddy, through the evergreen Transporter and sturdy Crafter panel vans, dropsides and tippers, to the Caravelle passenger carrier, and California and Grand California campervans. The vehicles are as versatile and dependable as Volkswagens have always been, but now they’re more spacious, more comfortable and safer than ever.

Every van also comes backed by Volkswagen Commercial Vehicles’ ‘Working With You’ promise. It’s a commitment to work in partnership with businesses, providing them with the best products and aftersales support, whether they’re buying one or a thousand vans. For more information visit www.volkswagen-vans.co.uk.

Press contact
Volkswagen Commercial Vehicles Press Team

Kate Thompson 07713 265562
Amy Allen 07983 535116
Nicky Divey 07802 248310

Press and Public Relations
Volkswagen Commercial Vehicles
Yeomans Drive
Blakelands
Milton Keynes
MK14 5AN

Telephone 01908 601478
www.vwpress.co.uk

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